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A Culture of Productivity, a Bold Tech Strategy, and a Drive for New Ideas and Better Solutions Fuel a Bright Future at RE/MAX
Editor’s Note: This is the cover story in the September issue of RISMedia’s Real Estate magazine. Subscribe today.
Leading Real Estate Companies of the World® CEO/President Paul Boomsma (Credit: AJ Canaria of PlanOmatic)
Against a backdrop of changing consumer preferences, technology and shifts in Washington, brokerages are navigating new territory—one where the customer experience is tops, and creativity, inclusiveness and leadership are non-negotiables for success.
The confidence consumers have in housing is picking up steam—but not because of the market outright, according to the August Fannie Mae Home Purchase Sentiment Index® (HPSI). At 88, the gauge grew 1.5 percentage points month-over-month; however, the confidence consumers have is on par with the prior year, and they are more keen on macro movements than real estate. In fact, 21 percent of homebuyers were optimistic about purchasing, and 38 percent of homeowners were optimistic about selling—each three-percentage point decreases from July.
- Federal Reserve Considers a New Tool to Avert Crises Wall Street Journal Full coverage